Would the Richard Branson Sense of Fun Work for Home Based Business?

Looking today for some inspiration for a blog post, I decided to take a dive into the archives (a standard tip as one of the ways to deal with blogger’s block). I noticed that back in October 2004 I had posted here about some key principles to which Virgin founder Sir Richard Branson  is said […]

Gravatars – What, Why and How to Get One

A quick guide to the gravatar If you’ve noticed, when you leave a comment on a blog post, that other commenters have images of themselves alongside their comments but your comment has only a grey “mystery man” blob or a symbol like the one in the margin here, where the others have pictures of themselves, […]

My New Self-Designed Business Card

Old business card

I need a new business card and I’m thinking through what I need to have on it and what the basic look will be. My existing one is a 2007 quick adaptation I did online of a professionally designed card which was originally done about four years ago. The old card is pictured here. With […]

Just How Valuable is Personal Branding?

I’ve been wondering whether Personal Branding is a Good Thing for me to pursue, or not. As I continued the process I wrote about yesterday, of figuring out how to answer effectively the “What do you do?” question and – by extension – how that might be something people could be interested in paying me […]

Business and Branding #4: Online Reputation Management

n the third post in this series on business and branding I shared some thoughts about the concept of “Brand You”. An important part of the process of building your “Brand You” is taking steps to protect the brand and its reputation. When it comes to talking about the importance of protecting our reputation, I […]