Google Plus the Very Busy Ghost Town

A jibe often directed at the social networking service Google Plus (Google+) is that it’s a virtual ghost town. When I read that and other dismissive blog posts or stray comments I wonder whether the people making those observations have actually put any time in to using Google+. Be that as it may, we now […]

Just Because I Work from Home I’m Not Always Up for a Lengthy Chat

Don’t get me wrong. Anyone who knows me knows I love a chat And if there’s anything I love better than a conversation it’s a good long conversation. Sometimes that can happen serendipitously. Say when a friend or colleague is in the neighbourhood or heading my way and calls to see if I’m up for […]

For Social Media Success We Need to Fish Where the Fish Are

  Likes and Dislikes No matter how often it happens, it’s always a great reality check for me. I’m talking about the situation where I’m in the midst of explaining to a business person how they could benefit from using a specific social platform, for example Twitter, or LinkedIn or Facebook, or some other platform, […]

7 Basic Mistakes in Starting a Home Based Business

In this post I share seven of the many mistakes when I set up my own business working from home. Those mistakes surely cost me business and money in the short term, but I believe I learned from all of them. I hope by sharing my experience I can help some others who may be […]

Looking for a Free Small Business Plan Template? Try These Resources

If you are looking for a small business plan template and some guidelines on how to use it, there are some excellent resources available. (I posted about this in 2007: thought that after five years it was time for an update.) The Importance of Business Planning I’d love to be able to say I had […]