As I mentioned here back in February this year, my friend and colleague Paul Chaney, a leading blogger and great encourager of others in the business of blogging and the blogging of business, is Internet Marketing Director at Bizzuka, based in Lafayette, Louisiana.

Bizzuka provides custom Web design and content management services and intranet development services for small and medium sized businesses throughout the United States.

Paul let me know last week that his company, Bizzuka, is now providing a blogging function as part of its online business platform.

Paul has listed the following features of the new blogging capability of the platform:

  • Categorized content
  • RSS feeds at both site and category levels (working on a bug fix here)
  • Social media sharing via sites like Digg, del.icio.us, Technorati and Facebook
  • Comment moderation
  • Prurient word filtering
  • Tell-a-friend
  • Multi-media file embedding
  • Multiple format file attachment
  • WYSIWYG and HTML editing – And we have a kick-a** editor; much better than many

I’ve spent fifteen minutes or so searching the Bizzuka site, without success, for more information about the blogging capability. The one reference I found to blogging was about the availability of blogging consulting. So presumbably the announcement from Paul is a “heads up” and the information on site will be amplified to include the new capability. Just as a small quibble, I would suggest that there has to be a more grammatical and elegant way of describing the feature listed above as “prurient word filtering”.

(Update: I’ve just read the rest of Paul’s email and noticed the link to a press release about the new function – more info there).

Lately I’m noticing a number of owners of small businesses are seeking actively to incorporate blogging into their online marketing presence and looking for service providers to help them do that effectively. My personal view is that developers or providers of web site technology who do not provide blogging as a standard inclusion are selling their small business customers short and are going to be left behind pretty soon, if they haven’t been already.

So the Bizzuka move is timely and should surely help them attract those savvier, more adventurous customers those of us in this line of business love to have.

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