In encouraging people to look at having a business blog, I find that one of the basic issues is how do you get a blog and a website to work together.
Usually I comment that, first, a blog is in fact a website, with some additional features a traditional website does not usually have.
I find that a general observation of that kind does not cut much ice with business people. They are more interested in seeing practical examples.
So I collect examples of the genre ‘blog+website’ – or, if you prefer, ‘website with blog’.
Found a good one today, courtesy of the LinkedIn Bloggers boost. It’s Dan Sweet’s Free Resume and Career Toolbox – FRACAT: access via either the website homepage or the blog site. I’m not in the recruiting game or looking for a job, but the site and blog are well integrated and they look to me to incorporate some great content, including some straight-talking advice for job seekers.
The blog uses the WordPress platform. I don’t have the technical knowledge to work out whether the rest of the site is built on WordPress or not. I’m guessing Dan would tell me if I asked nicely.