This blog’s name – thinking home business – has at least three frames of reference:
a) thinking about home business – as a home business operator for some sixteen years, I’ve done a lot of thinking about what’s involved in having a home business and making it a success, how it helps or hinders having a balanced life and so on;
b) for people thinking about starting, or staying in, a home based business – I want to share ideas, resources, clues to success
c) in home business we have to do a lot of thinking for ourselves, both deeply and widely, unlike being in a corporation or big organisation, where there are many people who specialise in thinking about different aspects of the business – there are resources to help us do this more effectively

I may think of some more connotations of the title – I think three is enough to get started.

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