Comments on: Just How Valuable is Personal Branding?

By: Tom Lindstrom - Home Business Tips

Tom Lindstrom - Home Business Tips — Tue, 03 Feb 2009 18:35:51 +0000

Personal branding is in my opinion priceless, it takes years to build and can be destroyed in a couple of seconds.When you are doing something online you build your brand automatically with every comment you make and every blog post you do.I found this site to be useful in creating a brand: http://www.brandingstrategyinsider.com/

Tom Lindstrom – Home Business Tipss last blog post..5 Easy Ways To Persuade Subscribers To Open Your Emails

By: Des Walsh

Des Walsh — Mon, 02 Feb 2009 19:43:02 +0000

@Becky One of the nicest things you can say to a coach is that they ask excellent (even “good”) questions
@Pam It seems to me that, in an age when otherwise perfectly rational people pay good money to buy articles of clothing which advertise, sometimes prominently, the brand of the company producing the item, we are sensible to question, as you have done, what impact “personal branding” might have on our individuality and how much it might limit the fullest expression of our individual giftedness.
@Mary Emma For me, one of the most interesting aspects of the Goldhaber article is the treatment of that issue of the links between the business and the individual – as Apple shareholders are currrently experiencing, for instance.
@Maureen I think you are onto something important in this discussion. My concern with not teasing out that argument a bit more would be that because home based businesses are generally focused on one person (or a couple), there might be a gravitational pull to brand the individual not the business, thus – if you see the E-Myth proposition falling this way – limiting the potential for that business to be sold at an optimal price once the individual or couple want to do something else, or just kick back.

By: Maureen

Maureen — Mon, 02 Feb 2009 16:40:05 +0000

When I think of Personal Branding as it relates to home business or online business...I think of it as simply a way for people to see you and get to know you. I think the term is used since part of any branding is trusting the brand and liking the brand- thus, the term branding has been used. I think it makes sense. I don't see any limiting factors to it at all. I want to know as much as possible about someone I'm potentially going to be working with. I could however live without the image of the steer being branded....I don't believe in that. Different topic- Maureens last blog post..MyInternetBusiness: A Review of MyInternetBusiness

By: Should We Brand or Not Brand Our Quilting?

Should We Brand or Not Brand Our Quilting? — Sat, 31 Jan 2009 16:38:43 +0000

[...] Walsh, at Thinking Home Business, has a thought provoking post, Just How Valuable is Personal Branding. Here Des differentiates between business and personal branding. Is there a need for either? [...]

By: Mary Emma Allen

Mary Emma Allen — Sat, 31 Jan 2009 14:41:44 +0000

Des, great thought provoking post. Yes, there is a difference between personal and business branding, isn't there? And one has to think which they want to stand out. I heard somewhere that if you're developing a business you might possibly sell sometime, you should consider business branding. If the business is connected solely with you, then it may be more difficult to sell. Also, the new owners might take the business in a direction you don't want associated with your name. Some businesses are difficult to brand other than with your name or personal association. An author, who does write the books under his/her name, likely wouldn't be selling that writing business. You also want name and personal recognition as an author. So consider branding (or at least developing name recognition) yourself. Other artistic pursuits fall into this category. Mary Emma Allens last blog post..Quilt Shopping Specials on Super Bowl Sunday