To Blog or Not to Blog is Not Really a Question for Some, According to Calacanis

Lately, when I go to business networking events and meet, as I do, IT professionals, I’ve taken to asking ‘do you have a blog?’ and continue to be surprised at how few of them do. Some indicate a bit of concern, as in wondering if they are being left behind (yes) and others show little or no interest in the subject. Maybe some of them don’t feel they have time.

I think I might print out Jason Calacanis’ recent statement on the subject and give it to the people concerned (or unconcerned, as the case may be):

If you are in the Internet industry and you don’t have time to blog about your product then you should quit. Go home, give up, and find another career. Your competitors are blogging about their products and talking to the market, and there is no way to compete if you don’t engage the discussion. So, by not blogging you basically are giving up and telling the market that you don’t care. That’s the honest truth.

And just in case anyone missed the point, the subject line for the post is ‘Blog or Die!’

via John Keegan.

Tags: blogging, blog, Calacanis, Keegan

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About Des Walsh

I show business owners and other professionals how to navigate the social media maze and use LinkedIn effectively. I'm an author, speaker, business coach, social media strategist and LinkedIn specialist. Connect with me on LinkedIn, Google Plus and Twitter. And to stay in the loop, get my weekly Social Business Bites.