http://www.thinkinghomebusiness.com/2006/02/02/blogging-and-work-risks-and-opportunities/ Work from home | social media for home based business | Des Walsh | mentor coach Thu, 08 Jul 2010 12:33:27 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.thinkinghomebusiness.com/2006/02/02/blogging-and-work-risks-and-opportunities/comment-page-1/#comment-167 Anonymous Thu, 02 Feb 2006 14:00:47 +0000 http://www.thinkinghomebusiness.com/2006/02/02/blogging-and-work-risks-and-opportunities/#comment-167 I think 'blogging from work' and 'blogging in a business environment' are really two different beasts. Most businesses could benefit from having a full time blogger who is focused on the needs of the business, but relatively few are realizing that at this juncture. Do you remember the McDonald's blog? The one written from the perspective of a French Fry? Maybe you don't because it was so bad that McDees had to pull it. So businesses can't just throw up a blog, they need to think about why they want one and what they want to convey. Workers blogging about their jobs don't always fulfill that need. In fact, I would guess they seldom do. At <a href="http://www.allbusiness.com/blog/metablog.asp" rel="nofollow">AllBusiness.Com</a>, the CEO maintains a blog and he provides wonderful insight into his leadership philosophy and style. You feel like you know the company a little better when you read the CEO's thoughts. Anyway, good post Des, and lots of room for discussion. I think ‘blogging from work’ and ‘blogging in a business environment’ are really two different beasts. Most businesses could benefit from having a full time blogger who is focused on the needs of the business, but relatively few are realizing that at this juncture. Do you remember the McDonald’s blog? The one written from the perspective of a French Fry? Maybe you don’t because it was so bad that McDees had to pull it. So businesses can’t just throw up a blog, they need to think about why they want one and what they want to convey. Workers blogging about their jobs don’t always fulfill that need. In fact, I would guess they seldom do. At AllBusiness.Com, the CEO maintains a blog and he provides wonderful insight into his leadership philosophy and style. You feel like you know the company a little better when you read the CEO’s thoughts. Anyway, good post Des, and lots of room for discussion.

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