A Week is a Long Time in Business Blogging

Former British Prime Minister Harold Wilson famously observed that ‘A week is a long time in politics’.

Actually, this post has nothing to do with politics, but the quote sprang to mind when I saw that I hadn’t posted here for more than a week, which doesn’t sit well with my belief that, for a business blog, a week is too long between posts.

Ironically, part of my excuse is that I’ve been more than a bit preoccupied with finishing off the editing of my forthcoming e-book on business blogging.

Naturally, I’ve set up a blog for the book, so that I can provide complementary resources and a feedback site, as well as a means of helping market the book and my services as a blogging coach.

It seemed a sensible thing, in establishing the blog, to apply the strategising concepts I outline in the book. So while my personal inclination with setting up a blog is to just get it going and sort out things like categories later, I followed my own advice and wrote a strategy, about which I posted on my deswalsh.com blogsite, here. It was an interesting exercise and very worthwhile from my point of view.

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About Des Walsh

I show business owners and other professionals how to navigate the social media maze and use LinkedIn effectively. I'm an author, speaker, business coach, social media strategist and LinkedIn specialist. Connect with me on LinkedIn, Google Plus and Twitter. And to stay in the loop, get my weekly Social Business Bites.


  1. Des,

    Concentrating on book writing does get in the way of one’s beliefs, but your inability to post is for a good cause. I’m just starting my new book and know that like you, once I get into the guts, blogging may not be my everyday focus.

    As for the former Prime Minister’s quote, it draws parallels far beyond politics.