Aussie bloggers roundup

In his state of Australian blogging post, Trevor Cook has produced what looks to me like an excellent overview of the Australian blogosphere. There are links to a number of notable bloggers and some great comments.

Overall, blogging in Australia lags behind the US and probably behind some Asian and European countries. Why? One reason is that we usually do. Australia’s population is made up of a few thousand people who have a genuine global view and who are very much at the cutting edge but the bulk of the population are followers of international trends (we’ll try something when it becomes the rage overseas).

In a comment on the post, I echoed a query there by Aussie Microsoft blogger Frank Arriga about business blogging. Trevor’s response is encouraging about the prospects for takeup of blogging by business in the coming year. 

I share that optimism and I’m very keen to see a business blogging conference happen in Australia next year, perhaps along the lines of the recently concluded Blog Business Summit in San Francisco. To that end I have been exchanging ideas with some of the people mentioned and linked in Trevor’s post. There is a variety of views on what is desirable and needed, suitable location, time of year and so on. Anyone who has ideas about what could or should happen is welcome to email me at or leave a comment here.

In encouraging comments and suggestions on this subject, I should mention that the way the commenting is set up here, I don’t get your url just by virtue of your having entered it when you register as a reader/commenter – so I have to diverge from the exhortation of Darren Rowse not to leave your url in your comment and ask you to do so or I may not be able to get back to you except by way of further comments. But please, no excessive sigs (I reserve the right to delete content-free comments with blatant promo sigs, but I know that’s not you, dear reader ).

By the way, some people tell me they find it too much of an imposition to register here as a reader, but I’ve decided that there are enough examples of blogs being overwhelmed by comment spam for me not to want to have the kind of low security environment that permits that. See for example this post by Darren Rowse to show how serious the problem can be and how challenging it is to solve.

At the same time, I don’t want to have a spam killer that kills legitimate comments. So the system here requires a once-only registration and it works for all Blogware blogs, just as when you register with Typekey or to leave a comment on a Typepad blog it works for other Typepad blogs. Although I have to say I’ve been irritated lately by my Typekey ID not working. I don’t think there’s going to be any simple, foolproof, ubiquitous system, as long as there are spammers on the loose.

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About Des Walsh

I show business owners and other professionals how to navigate the social media maze and use LinkedIn effectively. I'm an author, speaker, business coach, social media strategist and LinkedIn specialist. Connect with me on LinkedIn, Google Plus and Twitter. And to stay in the loop, get my weekly Social Business Bites.


  1. Considering they share the most spoken language in the world I guess Australian article submitters are well behind some other non-english-speaking nations (I speak for my own article directory)yet, there might be legitimate reasons for this.
    We could argue that someone’s idea of happiness isn’t spending 14 hours per day in front of a computer screen.
    So perhaps they have better things to do.
    Given a choice I’d sometimes rather be in the middle of the ocean or somewhere were you need an helicopter to go to so I wouldn’t worry too much about the aussies, perhaps they are too busy swimming to mess with computers!

  2. Not sure I get your “disagreement” Paul. In fact I get a lot of Australian visitors. Probably a higher proportion than I did when this post was written over 2 years ago.

  3. Paul Brown says:

    It was a good move to go global. But I would disagree with you on Aussie visitors.
    My Article directory is based in the US (but I live in Spain) and After the US my visitors (in order of quantity) are Canada, Argentina (God knows why), Australia, Spain, UK. I have visitors from other countries as well, but Aussie visitors outweight all of Europe combined.
    I think you are all technologically tuned in, but just a bit shy at revealing yourselves!
    Good luck mate….

  4. Martin

    you know what, I get more Aussie vistors now as well! Go figure 😉

    It’s an old story, mate – you get more attention in this country when you get noticed elsewhere.

    Well done, anyway!


  5. Des,

    The pull-out quote you have is harsh but sadly true. We’ve always lagged 1-2 years behind the rest of the world in all things from tech to fashion, yet we have quite a few on the cutting-edge of new technology (including blogging and podcasting).

    In a way it’s sad, because aren’t we Australians supposed to by right up there as a industrialised nation – rich, advanced and users of high tech?

    Take my example: I started HomeOfficeVoice as a purely Australian thing for Australian home business owners (there are around 1 milion of us!) and I couldn’t get anywhere (not for lack of trying) – the Aussie mainstream media just does not write up much about blogging. It was hard to get any exposure in Australia and for some reason (cultural cringe maybe / inferiroty complex) people here prefer the advice and publications from overseas over Australian-flavoured – like almost we are not up to it.

    So bang, one day I thought I’m going global (there are 13.2m home business owners in America alone!) and it’s been great ever since – publicity everywhere and welcomed as well.

    And you know what, I get more Aussie vistors now as well! Go figure 😉