WordPress and Other Open Source Blog Services
I’m noticing quite a few blogs are *powered* as the tagline goes, by the Open Source product WordPress . Examples are the excellent blogs of my friends Andy Wibbels at Easy Bake Weblogs and Paul Chaney at Radiant Marketing .
And no doubt there will be more open source products available and able to be used [...]
Blog Power scathed
EasyBakeWeblogs‘ blogging guide Andy Wibbels has a few choice comments to make about this tool in his ‘What is Blog Power’ post.
As well as commenting adversely (to put it politely) about Blog Power,
Andy makes an observation on a broader issue, the whole ‘marketing of
online marketing’ caper :
I’m always skeptical of the ‘marketing of marketing’ and [...]
Seeing Something in Print Sometimes Makes it More Real
A couple of days ago I was endeavouring to explain
to a colleague the business significance of blogging and why that
excites me, but to little evident avail. I had talked about this
previously, with her directly and to others when she was present.
On this occasion, I happened to have with me the hardcopy verson of Business
Week of [...]
I Get So Peeved when ‘Personalized’ Email is Anything But
One of the most common categories of ’success tips’ for online marketing is surely that of ‘personalizing’ your email. In other words, designing your mass email so that each person receiving it believes, consciously or subconsciously, that they took time out of their busy day to write an email just for you.
I just got one [...]






















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