There was a lack of information on the website, no date had been set and they were seeking sponsors way too late in the game.

This kind of thing needs a proper marketing/pr campaign months before hand.

Secondly, I am getting downhearted about the business/tech blogging scene in Australia.

There doesn’t seem to be much around in Australia – unless I’m looking in all the wrong places. Where are all the independent Aussie journo’s/bloggers?

There doesn’t seem to be much with an Australian focus.

From my point of view, I focus on voip technology in Australia. But I’m not getting anywhere.

Most of my visitors are from the US (84%); Europe (12%) and my intended audience: Australia (2%)

I just can’t find enough “serious” blogs to link with/work with.

With the failure of the Blogging Conference I seriously have to face the fact that Australians don’t seem to go into business/tech blogging – if there’s not much of an audience/interest then these blogs won’t appear.

I’d have more success ditching focusing on Australia and “going global”