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For any business person wanting to plan their reading for the new year, the Forbes Business Books of the Year list is a useful resource. It is a mixed sort of list and was compiled partly on the number of Google hits!
Nice to see that Seth Godin’s ‘Free Prize Inside: the Next Big Marketing Idea’ made the list - number 10. Whenever I check out what Seth is writing I get an insight or an inspiration, or both.
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Certainly is good to see Seth on the list I think “Free Prize Inside” was one of the best books he has written and it certainly had me changing things around in our business.